salt. a personal catering company.
salt was created in my branding class. The task was to create a web-based company. For this project I decided to create salt: an elevated pasta catering experience. We were to create a logo, app, and deliverables to make the company come to life.
Featuring a heavy weight script used to indicate the artisanal aspect of our brand.
The tagline is used to indicate the purpose the purpose and meaning of the brand.
The period indicates “salt.” This element enhances the brand just like the condiment.
